Edible Manhattan logo From Suits to Scoops: Adirondack Ice Cream
(Edible Manhattan)

Paul Nasrani always wanted to go into business. But it wasn't the ice-cream business he had in mind. "I wanted to be chief financial officer of a large company," he says.

Until one day in 2003, when he found himself, in a suit and tie, rolling a washing-machine-size ice-cream freezer up Vanderbilt Avenue.

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Edible Manhattan logo Chop'T: How Two Dudes Became the Willy Wonkas of City Salad
(Edible Manhattan)

The day Colin McCabe and Tony Shuie opened the perennially packed salad counter just off Union Square, the cash registers broke down. "We looked at each other and said, 'Free food?"" recalls Shure. Within hours, there was a line out the door.


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Ventures in the Sun
(Plenty)

The big news about solar power right now isn't the technology. It's the money...

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Social Investors Rising
(Newsweek Japan)

Social investors are collecting more and more scalps in their campaign to make corporations more socially responsible...

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Creating a Culture
(Newsweek Japan)

It was the bow seen round the world...

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 GE's Green Machine
(Newsweek Japan)

A decade ago, General Electric was one of the United States' prime environmental villainsS o it was a surprise this summer to see CEO Jeffrey Immelt touted in the world press (and on the cover of Forbes) as an environmental pioneer...

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  They Run, Cheat, Kick and Bribe, But One Thing They Never Do
(The Wall Street Journal)

What's the worst team in football? In college ball, it may be Columbia University: 0 and 8. Among the pros, the Tampa Bay Buccaneers managed to lift their record to 1 and 9.

And then there's the newsletter division of Institutional Investor Inc...